Sian Matheson

Meta Advisors Ltd

Sian Matheson is Managing Director of Meta Advisors Ltd, a financial advice firm focused on proactive and professional financial planning.
She is passionate about making high-quality financial advice genuinely valuable to clients — helping people make confident decisions about their money, understand their options and turn financial planning into something meaningful for their lives and families.
Alongside leading Meta, Sian focuses on raising standards across financial advice: developing advisers, embedding a strong client-first culture and using technology intelligently to improve both the quality and consistency of advice.
She believes great financial advice isn’t simply about products or numbers, but giving people clarity, confidence and a plan for the future.