Alan Barratt is a highly esteemed entrepreneur and innovator, best known as the co-founder and CEO of Grenade, a leading sports nutrition and functional food company. He is an engaging and insightful speaker who shares his vast experience in the world of sports nutrition and business.
Born in the United Kingdom, Barratt’s entrepreneurial spirit and passion for fitness inspired him to create products that would make a significant impact on the fitness industry.
Alan Barratt began his career in sales and marketing within the sports nutrition sector. His deep understanding of the industry’s trends and consumer needs, combined with his vision for creating unique and innovative products, led him to establish Grenade in 2010 alongside his wife, Juliet Barratt.
Under Barratt’s leadership, Grenade has become synonymous with cutting-edge, high-quality products designed for fitness enthusiasts, athletes, and health-conscious individuals. The company’s flagship product, the Grenade Carb Killa protein bar, has been a game-changer in the market, receiving critical acclaim for its taste and nutritional profile.
In addition to Grenade’s success in the sports nutrition sector, Barratt has guided the company into expanding its product portfolio. Grenade now offers a wide range of items, including protein powders, energy drinks, and even a line of functional, high-protein, low-sugar snacks.
Throughout his career, Barratt has been recognized for his achievements as an entrepreneur and business leader. In 2014, he was awarded the EY Entrepreneur of the Year and in 2018 Great British Entrepreneur of the Year. Grenade has also received numerous accolades, including being named one of the UK’s fastest-growing companies by The Sunday Times Fast Track 100 for four consecutive years.
Alan Barratt’s dedication to innovation and his commitment to promoting a healthy and active lifestyle have helped establish Grenade as a global leader in sports nutrition and functional foods. Through his vision, Barratt continues to drive the company forward, inspiring countless individuals to pursue their fitness goals and lead healthier lives.
