MyOva

Meet the maker

Leila Martyn

At 19, Leila, founder of MyOva, was diagnosed with PMOS (Polyendocrine Metabolic Ovarian Syndrome), recently renamed from PCOS, and told she might never have children. There was no plan, no guidance and little support. Years later, while trying for a family, she experienced six miscarriages and was repeatedly told it was simply bad luck. Determined to find answers, Leila began researching and discovered the evidence behind myo-inositol for PMOS, ovulation and egg quality. When she couldn’t find a simple, accessible way to buy it in the UK, she created MyOva. Today, MyOva is an award-winning UK hormonal health brand supporting thousands of women through PMOS, fertility, pregnancy, endometriosis, PMDD and menopause. MyOva exists to give women practical, evidence-led support to better understand their bodies and take control of their hormonal health.

Why did you start?

Leila Martyn founded MyOva after her own frustrating journey with hormonal health. Diagnosed with PMOS (Polyendocrine Metabolic Ovarian Syndrome, formerly PCOS) as a teenager, she was given little explanation or support and warned that having a family might be difficult. Years later, after losing six pregnancies and receiving no clear answers, Leila began her own research. She discovered the science behind myo-inositol and its role in supporting women with PMOS, including ovulation and egg quality. But there was no simple, accessible way to buy it in the UK, so she created MyOva. Today, MyOva is an award-winning British hormonal health brand supporting women through every stage of their journey. Through evidence-led products and practical support, MyOva helps women better understand their bodies and feel empowered to take charge of their hormonal health.

What's your bestseller?

Myoplus is MyOva’s award-winning bestselling supplement and the product that started it all. Specially formulated for women with PMOS, it provides 4,000mg of myo-inositol per daily serving, alongside L-methylfolate, vitamin B6 and chromium. Designed to support hormonal balance, regular ovulation and normal blood sugar regulation, Myoplus offers a simple, evidence-led way for women to support their hormonal health every day. Trusted by thousands of women, it has become a cornerstone of the MyOva range and remains one of our most-loved products.

What's next?

MyOva is just getting started. Having spent nearly a decade supporting women through PMOS, fertility, pregnancy and menopause, we're now widening our focus to more of the areas where women's health has been overlooked, including metabolic and intimate health. We're also working towards a more joined-up experience that pairs our products with testing, personalised guidance and expert support, so women don't just get a supplement but a clear plan they can trust. With continued growth in UK retail and plans to reach women further afield, our goal stays the same as the day we started: no woman should feel dismissed or left to figure out her hormones alone.