Yo! Or No, with Simon Woodroffe
With Simon Woodroffe OBE and Frankie James. Brought to you by YO! SUSHI.
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You might know a few of Simon Woodroffe's ideas.
YO! Sushi. YOTEL. He was also one of the original Dragons, so when it comes to spotting a good idea, he's seen it all.
This year, he wanted to do something different at Ideas Fest. So he came up with Yo! Or No.
We're keeping the details under wraps for now. All you need to know is this: it's bold, it's a bit unpredictable, and for the right founder, it could be the moment everything changes.
You'll want to be in the tent for this one.
On this stage
Simon Woodroffe OBE YO! Sushi 
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